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Go Green with Hardwood Floors

Hardwood is the most renewable flooring material available. Sustainable forest management makes it possible to harvest wood without serious impact on the environment because trees can be replanted time and time again. (Source: National Wood Flooring Association) Also, by removing the mature trees, it allows the rest of the canopy to get access to nutrients and sunlight so that they can mature as well.

Shannon & Waterman has been selectively harvesting timber from their family-owned forests for over 100 years. Learn more about their legacy here.

The majority of professionally managed hardwood forests, including the forests of Shannon & Waterman, are sustainably harvested. Sustainable harvesting takes into consideration regeneration and the long-term well-being of the forest. The practice includes carefully selecting which trees to harvest and replacing felled trees with seedlings. According to the USDA Forest Service, for every cubic foot of trees harvested, 1.66 are regrown. Another lesser-known fact is that the sustainable logging industry actual removes carbon from the environment. The carbon that is trapped in the wood is removed then the logs are turned into products like hardwood flooring, thus reducing your carbon footprint.

Walnut - Rosemont Estate, one of our top selling floors, adds the perfect dose of coziness to any home.

In addition to being a renewable resource that is environmentally friendly, hardwood flooring can last for decades and can be recycled at the end of its service life. By contrast, carpet usually needs to be replaced every few years, which means it will eventually end up in a landfill. That is not something we should just sweep under the rug.

Every wide plank floor we create begins in our family-owned, old growth forests that we have been selectively harvesting for over 100 years. Learn more about the Shannon & Waterman’s legacy here.

The long life expectancy and natural composition of hardwood floors ensure that they will not wind up in a landfill in a few years, plus the forests from which the wood is harvested will continue to produce for centuries if properly managed. So, when you are considering flooring options and looking for ways to “Go Green,” hardwood floors are a great place to start.

White Oak – Alpine from the Samuel Lee Collection

Ready to go green? Start picking out your customized wide-plank hardwood floors now at www.ShannonWaterman.com.


Every newly crafted Shannon & Waterman wide plank floor has its beginnings in our family-owned, old growth forests. For generations, we have masterfully managed our forests for true sustainability—ensuring that we always have the mature trees necessary to supply the densely grown, stable, and generously proportioned wood to create the floors of your dreams. Also, many of our products are FSC® certified.

The complete Shannon & Waterman line of products can be viewed on our website here: S&W Floors. Give us a call at (844)-315-2520 for more information.